An trade report by Zinnov revealed that simply 26 p.c (900) of the three,100 startups in India in 2014 had been B2B startups. Nonetheless, by 2018, B2B startups’ share in India’s startup ecosystem had shot as much as 43 p.c, indicating an evident shift in curiosity within the startup financial system with 7,400 startups of the 32,000 being B2B startups.
This curiosity has not been simply one-sided. Even the funding in B2B startups elevated at a quicker CAGR of 46.eight p.c from $ 797 million in 2014 to $ three.7 billion in 2018, compared to B2C funding that elevated at a CAGR of 14.6 p.c from US$ four.four billion in 2014 to $ 7.6 billion in 2018.
By 2019, with 24 unicorns, India had turn into residence to the third largest variety of unicorns on this planet. The 12 months had seen seven new startups be part of the Unicorn Membership, 5 of whom had been B2B.
All of this can be a clear indication of India’s B2B startup ecosystem has been rising stronger and stronger over time. This sturdy progress has been pushed by a mixture of things together with Elevated company involvement, with a number of massive corporations beginning their very own tech accelerators. And, one such company accelerator that has been handholding B2B startups even earlier than B2B startups had been thought-about ‘fashions that might work’ has been Reliance’s flagship startup programme, JioGenNext – the startup accelerator backed by Reliance
Starting with programmes like Basecamp and following it up with different programmes, JioGenNext has accelerated 136 startups in 11 cohorts over the past 5 years. Immediately, many of those startups are on the street to turn into unicorns.
“As a company accelerator, we’re all the time looking for methods so as to add worth to particular challenges that startups need to resolve in our programme.
World-class corporations B2B corporations like Headspin and LogiNext who had been in our programme have collectively raised virtually $100 mn in 2020 ” says Amey Mashelkar, Head of JioGenNext.
The accelerator has been virtually sector agnostic. It has supported B2B startups throughout verticals ranging throughout healthcare, training, fintech, retail and logistics, journey, gaming, media, unique content material, adtech, agriculture, ecommerce, studying and growth, cybersecurity, enterprise IT, and telecom.
A programme for B2Bs constructing the ‘subsequent huge factor’
The startup centered division of Reliance Industries Restricted (RIL), JioGenNext advises and mentors distinctive founders for launching their startup within the Jio ecosystem via strategic investments, industrial partnerships and mentoring.
The programme has been designed to handhold the founders at each space that’s essential for the startups’ success. From helping the entrepreneurs to judge the enterprise plans to fine-tuning them and making it pitch prepared for the Jio Administration, fast-tracking funding discussions by connecting startups to the precise stakeholders, to connecting entrepreneurs with trade specialists to assist assume via the expansion plan and scale strategically.
After 11 profitable cohorts, the programme is now open for its 12th cohort.
Why must you apply?
The six weeks full-time programme helps disruptive startups construct their enterprise from the bottom up via a two-stage method, which includes intensive mentoring, adopted by a Proof-of-Idea with RIL / Jio. The programme thereafter tracks every startup’s progress from the standpoint of acquisition and/or long-term industrial partnership.
Key modules of the programme embrace exhaustive one-on-one mentoring with trade specialists, growing a enterprise mannequin canvas and operational plan, evaluating product-market match and corresponding product roadmap, progress hacking methods, digital advertising and PR methods, amongst others.
The programme additionally boasts of robust partnerships with a number of ecosystem stakeholders. This consists of Microsoft Azure, Accenture, EY, Amazon WebServices, Alchemist Accelerator, in addition to buyers reminiscent of Kalaari Capital, 3one4 Capital, Indian Angel Networks, Upekkha amongst many others.
A star-studded alumni lineup
Immediately, its alumni are a dwell testimony to the affect of the accelerator, with most of the startups successful market recognition and world traction. Some have additionally grown to turn into the highest startups of their respective sectors. This consists of startups like Headspin, LogiNext, CarIQ, BharatAgri and Utter amongst others.
“Now we have truly grown from Zero end-users to 1 million month-to-month lively customers on Jio Saarthi, digital assistant in MyJio app primarily due to JioGenNext. And, onboarding Reliance Jio as our first enterprise shopper proved to be an enormous validation. It helped to reply the questions concerning our means to reply scale within the enterprise market,” says Kushagra Sinha, Co-Founder, Jiny, a Bengaluru based mostly startup that has constructed the world’s first Assistive UI Platform.
With a few of the high banks, monetary and insurance coverage corporations and retail manufacturers as its prospects, Lavelle Networks, one more startup that showcases what the accelerator programme does for B2B startups in India. Lavelle Networks is counted among the many high three names amongst India Enterprises for SD-WAN options. Shyamal Kumar. Founder & CEO, credit JioGenNext as a major contributor in its progress story. “Attending to be a part of the JioGenNext accelerator did wonders for us available in the market. The truth that we had been working with the Jio community staff gave us unimaginable publicity. In addition they related us to different world corporations, asking them to work with us to construct joint options. Immediately, we have now deployed a few of the largest SD-WAN installations on this planet proving the scalability of the expertise and the pace of deployment.”
You could possibly be subsequent!
If you’re a B2B startup with an enormous dream then JioGenNext is your launchpad to understand that dream.
Whereas the accelerator programme is open for B2B startup throughout sectors, startups centered on new commerce, agriculture, training, healthcare, fintech, media and leisure, social and messaging, and telecom, will profit from the programme probably the most contemplating RIL and Jio’s market management within the sectors. As well as, the programme may even profit startups which have expertise give attention to AI/ML, Blockchain, AR/VR, shopper and industrial IoT, Information Analytics, drones, UX, SaaS, 3D printing, IndiaStack, cellular apps, automation instruments, SD/NFV, and good supplies.